Why Choose Jeff?

He has a Degree in Entrepreneurship: This allows him to look at your business strategically. Even though you will be working on your marketing together, you can’t just focus on that one component. He has a lot of experience in strategic planning (methodology) and looking at a business holistically-this will allow you grow geometrically.

He has a Degree in Finance: Marketing is all about the numbers because if you can’t measure it you can’t improve it. It is Jeff’s belief that, every marketing dollar that a small business owners spends needs to earn it keep. He can help you set those metrics in place and in turn teach you how to use them.

He worked in Strategic planning and Mergers and acquisitions for a Fortune 500: Big business needs are different than small business needs. Many times small business owners try to use “institutional” marketing strategies that are costing them time and money. Jeff can help you avoid those same mistakes.

He has owned and operated small businesses: Jeff really understands the challenges that you face as a small business owner. As a former SMB owner Jeff is compassionate about your needs when it comes marketing. Small Business owner’s usually only view marketing two ways: as an expense or an investment, typically depending on how successful you have been in the past. Having been on both sides of that coin, that allows Jeff to share with you the strategies that allowed him to shift his views of marketing as an investment. Jeff can help you enjoy the process of growing your marketing dollars and at the same time having fun knowing you are investing in your business’ future.

Jeff worked for Tony Robbins for several years: The skills acquired while at the Anthony Robbins organization has really prepared him to empower small business owners.

Mind-Set: Self sabotage like ‘self talk’, fear and doubt can be some of the greatest barriers to true success in marketing. Having certainty about your decisions and having courage to step out of your ‘comfort zone’ is a very powerful state. Jeff’s training with Tony Robbins can help you get there sooner and stronger than ever!

Presentations: One of the fastest ways to promote and grow your business is through public speaking. Jeff personally has delivered over 500 presentation for companies like American express, Coldwell banker, Century 21, MGM casino, Hard Rock hotel and casino, to name few. What that means to you is he can help coach you on presentation structures, body language, rapport building and the laws of influence.

The Art of Persuasion: Marketing is not selling. Marketing is getting some who has a need to know, like and trust you. Like and trust are more easily accomplished when someone feels as if you really understand them and are like them. The art of persuasion, when used ethically, is one of the greatest tools that you can add to your marketing arsenal and when used properly can achieve this outcome quickly, easily and naturally (these words are 3 of the 18 most powerful words used in copy) . Jeff can help you understand the guiding principle of the fine art when creating ad copy or designing marketing collateral.

Jeff worked for and studied with Chet Holmes:

Chet Holmes has worked with over 60 of the Fortune 500 companies as America’s top marketing executive, trainer, strategic consultant and motivation expert. He has identified and developed the 12 core competencies that are proven to provide the main structure of truly great companies and he has developed more than fifty proprietary methods for implementing to see his and your ideas actually take root and grow.

The realization of Chet’s discoveries came to full fruition while running nine divisions of a company for Charlie Munger (on the Forbes “Billionaires” list, partner of Warren Buffett). Chet Holmes doubled the sales volume of each division, most within only 12 to 15 months, continuing strategic growth in several divisions and again doubling sales for several years consecutively. Charlie has called Chet, “America’s greatest sales and marketing executive.”

“It was all in the constant focus on the 12 competencies,” explains Chet. These 12 competencies became the foundation for more than 65 training products now selling in 23 countries. Chet is the author of the best selling book, The Ultimate Sales Machine (#1 business book on Amazon, #1 Sales and Marketing book on Amazon, and also on NY Times best seller list). Chet also authored the Business Growth Masters Series (with Jay Abraham), Mega Marketing and Sales and Guerrilla Marketing Meets Karate Master (with Jay Levinson).

Jeff can help you personally install the business growth principles that he learned from Chet.